Free WiFi At The Rose Parade Thanks To AT&T

Rose ParadeBrief: AT&T is giving away free wifi around the Rose Parade in Pasadena.

Good news for anybody attending this years Rose Parade in Pasadena California, AT&T is giving away free wifi in the viewing area.  They have set up 14 hot spots in the 4 block popular walking/shopping/ eating area allowing anybody to connect, from laptops to cell phones and tablets too.  Nicely enough AT&T is allowing people on other carriers to utilize the network as well.

I know they have been doing this kind of thing for a little while now for their customers.  It is like in the old days, you would walk into a Starbucks and automatically connect to the AT&T wifi if you are using an AT&T cell phone.  I find services like this to be very attractive to many customers, taking the burden off their bucket of data.  This is exactly what I have been talking about for years, carriers need to offer over the top services to keep their current and attract new customers.

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